This Cookie Policy describes the cookies that Pentagon Federal Credit Union ("PenFed", "we", "us" or “our”) uses when you visit our website located at www.penfed.org, and each of our associated domains (together, the "Sites"), our mobile applications (the "Apps,"), and other services of ours that you use when you communicate with us (collectively, the "Services").
This Cookie Policy is effective as of September 20, 2022.
A “Cookie” is a text file that is placed on your hard disk by a web server. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the Cookie to you. Cookies cannot be used to run programs or deliver viruses to your computer.
Cookies typically fall into the following categories:
A “Web Beacon” (also called a “pixel tag” or “clear GIF”) is a piece of computer code that enables us to monitor user activity and website traffic.
Types of Pixels tags commonly used are as follows:
To learn more about Cookies, web beacons, and other data collection technology, visit www.allaboutcookies.org.
PenFed and authorized third-party service providers use Cookies, Web Beacons and other similar technology (collectively, “Data Collection Technology”) on the Sites and Apps to help us improve your online experience. PenFed uses data gathered about website activity (e.g., demographic data, browser type, IP address, pages visited, the day and time of visit) to recognize past users, to enable you to move around or use basic functions on the Sites or the Apps, to better understand the interests of users and website visitors, to improve the website to enhance the visitor experience, and to provide more relevant advertisements both on and off our domains. We also use Data Collection Technology to target users for certain types of content and provide a better user experience.
The Cookies and Web Beacons we use may include, but are not limited to, the following:
Pixel Name |
Description |
Type |
Category |
---|---|---|---|
Adobe Test and Target |
Used to provide a custom user experience |
Advertising |
Third- Party |
Google Adwords |
Used to market to users on Google products |
Advertising |
Third- Party |
Bing Ads |
Used to market to users on Microsoft products |
Advertising |
Third- Party |
|
Used to market to users on LinkedIn products |
Advertising |
Third- Party |
Criteo |
Used for off domain advertisements |
Advertising |
Third- Party |
CJ Affiliate |
Used for off domain advertisements |
Advertising |
Third- Party |
Meta/Facebook |
Used to market to users on Meta products |
Advertising |
Third- Party |
|
Used to market to users on Reddit products |
Advertising |
Third- Party |
Medallia |
Used to provide voice of the consumer feedback |
Analytics |
Third- Party |
Google Analytics |
Used to provide voice of the consumer feedback |
Analytics |
Third- Party |
Adobe Analytics |
Measures web traffic and activity – syncs with Adobe Experience Cloud |
Analytics |
Third- Party |
Symantec |
SSL Certificate |
Essential |
First- Party |
Adobe Experience Platform Data Collection |
Facilitates sitewide tag placement and management |
Essential |
Third- Party |
Jornaya |
Tracks Telephone Consumer Protection Act (TCPA) consent/opt-in for home loan leads. |
Essential |
Third-Party |
Microsoft Clarity |
Measures behavior metrics to improve our products/services. |
Analytics |
Third-Party |
Please note that the Pixels and Cookies we use may change from time to time. Additionally, note that if you disable certain cookies, you may not be able to use all of the functions within the Services.
PenFed will treat any Personal Information collected through our use of Data Collection Technology in accordance with our privacy notices or policies which are available on our website at Privacy Policy and GDPR.
Cookies can be managed through browser settings. Please note that if you choose to decline or block cookies by adjusting your browser settings, some or all of the Sites may not be functional or accessible to you.
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